Purple, butter-flavored potatoes, purple beans and carrots shaped like tennis balls - The 21st Agro-Mashov Exhibition in Israel is being launched with a variety of innovations and developments.
Purple, butter-flavored potatoes, elongated strawberries in the shape of a finger, yellow, white and purple carrots, purple beans and guavas without a smell. Welcome to the 21st Agro-Mashov international exhibition and conference, which will be held on 2nd-3rd March at the Exhibition Grounds in Tel Aviv, Israel.
Thousands of visitors and participants as well as hundreds of local and international exhibitors are expected at the exhibition. This year the exhibition will focus on the search for technological solutions to the problems of the global food and water shortage.
The 21st Agro-Mashov Exhibition will take place on 2nd and 3rd March 2011, and will gather together the major players in global agriculture including farmers, merchants and entrepreneurs working in the industry, for two days of fascinating meetings.
The thousands of visitors expected to come to the exhibition will be surprised by the scope of the professional innovations that will be presented at the hundreds of booths of the leading companies in the industry. Among the innovations in the exhibition can be seen: modern potatoes in purple hues, while cutting them up will reveal their yellow flesh. The "Retta" Potatoes are considered to be a new "gourmet" agricultural product due to the buttery taste they offer.
Next to them are waiting strawberries of the Malakh strain, long like fingers and narrow like roots, and which have a particularly sweet taste. Even the carrots are no longer orange or long, but come in a variety of colors, yellow, purple and white. For those looking for more changes, they can be found in round form in the shape of a tennis ball.
Along with the innovations in the fruit and vegetable industry, innovative technological solutions in the agricultural sector will be displayed. Hundreds of Israeli and international companies will display global solutions for increasing the harvest and advancing the exploitation of the agricultural land available to the growers. At the same time there will be conferences, international symposiums and summit meetings with the participation of leading and senior professionals in the industry from Israel and abroad.
The 21st Agro-Mashov Exhibition will be held on 2nd – 3rd March 2011 at the Exhibition Grounds in Tel Aviv, Israel.
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