Art & Culture

The Gallery by IDI: For the first time in Israel: The Israel Diamond Institute is opening a gallery that sells diamond jewelry direct to consumers

The gallery, part of the Israeli diamond industry, will be an innovative and prestigious complex where diamond jewelers from the Israeli Diamond Exchange will present their collections 

The Israeli Diamond Institute, a mixed government company that works to promote the trade and export of diamonds from Israel, is launching for the first time in Israel, a unique gallery for the marketing and sale of diamond jewelry directly to the consumer. The gallery that will be launched under the name "The Gallery by IDI" is part of the Israeli diamond industry, and will be an innovative and prestigious complex where diamond companies and jewelry from the Israeli Diamond Exchange will sell their jewelry. 

The gallery, located in the Ramat Gan Diamond ETF, will be the official visitor center of the Israeli diamond industry, that spreads over an area of about 500 square meters, and will contain 15 sales positions of different sizes, with a luxurious design that will be rented to different companies specializing in different and special diamond jewelry. The cost of its construction is valued at millions of Shekels. In addition, there will be about 10 display windows at the entrance where jewelry and special art objects will be displayed such as replicas, rare and extremely expensive diamonds, jewelry with special designs and more. It will also be possible to watch the work of a jeweler who will be there. In addition, for those who wish to buy diamonds in private, there is a private room in the complex.

Beyond the luxury shopping experience, there is a visitor center in the gallery, that includes a video about the history of the industry and a current overview of it (from the mine to the jewel). Also, throughout the gallery there are interactive learning stations that will allow visitors to receive guidance on purchasing diamonds, and in addition, a device that will allow to check whether the diamonds are real or synthetic. There will also be a digital catalog stand of the gallery's products.

The merchants who will show in the gallery are all diamond companies that have established operations of selling jewelry to the end customer, among them you can find: IDC (Israel Diamond Center), a company managed by the Tavisel family, will offer a variety of jewelry; Maymond, a brand founded by architectural gemologist and designer May Aharon and offers a personalized design in the jewelry creation process; Protea Collection, which specializes in the design, manufacture and sale of gold and platinum jewelry set with diamonds; Be Diamonds, the owner behind this brand is Blankitny, manufacture diamonds and jewelry, and offer to make jewelry to order; Ben & Guy, a family company, 

2 generations of diamond workers, specializes in selling quality diamonds with special polishing, Moti Ganz, who founded the company over 55 years ago, and grew from a diamond manufacturer to a One Stop Shop that offers a variety of customized jewelry, and more.

"We are happy to launch the gallery and make the diamond market accessible to the general public," says Aviel Elia, CEO of the Israel Diamond Institute. "The Diamond Institute has been working for over 50 years to promote the Israeli diamond industry, mainly by supporting the production and export of Israeli diamonds in the world in the B2B market. This project is a new and exciting step in which, for the first time, the Israeli Diamond Institute promotes trade of diamond companies to end customers in Israel. The companies that are part of the gallery are among the best in Israel and in the world and we hope that this is the beginning of a successful and unique project. I am happy that we will finally be able to make Israeli diamond companies accessible to the Israeli public who will be able to purchase directly from the stock exchange traders."

Furthermore, and to complete the unique atmosphere, visitors will be able to enjoy a cafe that will offer drinks and pastries with several seating arrangements. 

About the Israeli Diamond Institute

The Diamond Institute is an all-industry body with government involvement, working to strengthen and promote the Israeli diamond industry, and positioning it as one of the leading diamond centers in the world. The institute operates as a non-profit organization, with government support, which brings together the organizations and institutions of the local industry, and promotes the trade and export of diamonds from Israel in a variety of ways: marketing, business promotion, public relations, professional training, online trading, regulation, security, professional consulting, and more. The Diamond Institute leads and manages a series of initiatives to strengthen the industry, including a website in Hebrew and English, cooperation with some of the world's leading trading sites, hosting an Israeli pavilion at the industry's most important exhibitions, a magnificent complex for selling jewelry to the final consumer, and more. The chairman of the institute is Arnon Yuval, and the director general of the institute is Aviel Eliya.

 Photos by Silvia Graciela Golan