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MAD: Marketing, Advertising, Digital and Communications  
July 17th, 2012 | Wednesday At David InterContinental Hotel , Tel Aviv

 

The conference will  exposed  brands index of "Globes" in 2013
The conference will discuss future areas of marketing, advertising, media, mobile and web and strategies that will determine the changing media space

 

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Greetings from the Roman Empire!   A Section of an 1,800 Year Old Road was Exposed in Jerusalem

According to the excavation director on behalf of the Israel Antiquities Authority, “This is the first time we have encountered such a finely preserved section of the road in Jerusalem”. The road was exposed within the framework of an IAA archaeological excavation prior to the installation of a drainage pipe by the Moriah Company.

Professor Eilon Vaadia, the Director of the Edmond and Lily Safra Center for Brain Sciences led a panel of experts including Professor Yadin Dudai, the Sara and Michael Sela Professor in Neurobiology at the Weizmann Institute of Science; Professor Richard Frackowiak, the Director of the Department of Clinical Neuroscience at the CHUV University Hospital in Lausanne and Henry Markram, professor of neuroscience at the Swiss Federal Institute for Technology (EPFL), who is also the founder of the Brain Mind Institute, founder and director of the Blue Brain Project.

In what has become an annual tradition at the Israeli Presidential Conference, Dr. Yossi Vardi, noted high-tech investor, led a lively panel discussion on the new media developments of tomorrow.

Participants in the panel – entitled “New Media – Is It Still Renewing?” – included AOL Chairman and CEO Tim Armstrong, Marc Benioff, Founder, Chairman and CEO of Salesforce.com, Marvell Co-Founder Weili Dai, IMAX CEO Richard Gelfond, Maurice Lévy, CEO of Publicis Groupe, Robert P. LoCascio, CEO of LivePerson, and Deutsche Telekom CEO Rene Obermann.

Dr. Einat Wilf, former Member of Knesset who served as Chair of the Education, Sports and Culture Committee, led a panel of education experts who presented their visions for the future of education and outlined ways to overcome existing challenges in order to make their visions a reality.